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新发展商务英语视听说教程2(思政智慧版)

新发展商务英语视听说教程2(思政智慧版)

作者:周艳芳

出版社:北京理工大学出版社

出版时间:2021-09-01

ISBN:9787576304046

定价:¥90.00

内容简介
  《新发展商务英语视听说教程2》(New Development:Course of Business English―Viewing, Listening and Speaking 2)是新时代、新文科、新商科背景下,编者深刻把握职业教育面临的新形势、新任务,站位全局,为推动新时代我国职业教育创新发展而精心编写的一部全新理念的高职高专或应用型本科商务英语专业的教材。本教材以职业性应用型商务英语专业学生为教学对象,坚持课程思政、人文性原则、思辨创新性原则和 线下混合学习原则,融合商务英语素养、语言学习和职业技能,实现知行合一的立体学习目标,旨在提高学生中国文化自信、商务英语能力、职业岗位能力和终身学习能力。教材内容融图片、视频、音频、动画和学习活动为五维一体。通过可视、可听、可读、可互动的多模态形式,以经典商务知识和商务活动为依托,通过知识可视化的直观互动性教学,将商务素养融入于语言情景学习,实现“学中做、做中学”,提高学生商务知识、语言能力、商务岗位的职业胜任力和创新能力。
作者简介
  周艳芳,女,湖南衡山人,1978年10月生,中 员。2000年毕业于湖南科技大学外语系,2007年毕业于武汉大学,取得硕士学位。2011年取得副教授职称。湖南省英语 面试考官。湘南学院“双师双能”型教师,“课程育人” 个人, 教研室主任、 专业带头人。抗疫期间“停课不停学” 教学 教师。
目录
Unit 1 Building up Business Relationships
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 2 Introducing Companies
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 3 Attending Meetings
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 4 Traveling on Business
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 5 Staying at a Hotel
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 6 Receiving Clients
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 7 Showing Clients Around the Company
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 8 Entertaining Clients
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
Unit 9 Dealing with Stress
Overview
Listening Strategies
Lead-in
Business Commun,cation
Project-based Task
Self-assessment Checklist
Time for Fun
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