商务英语阅读（精读本）

　　商务英语系列课程教材是国家教育部新世纪网络课程建设工程项目之一，本系列教材包括《商务英语听说》、《商务英语阅读（精读本）》、《商务英语选读（泛读本）》、《商务英语写作》、《国际商务谈判》、《国际贸易实务》、《国际市场营销》、《国际支付与结算》、《国际商法》等9本。随着国际商务的发展和读者的需要，我们还将不断对这一系列教材进行补充和修改，以期形成读者欢迎的动态系列教材。本系列教材可作为大专院校商务英语专业的普及教材，也可供社会从事外贸和商务工作的读者使用。本系列教材具有以下特色。1．本系列教材内容新、全面，专业性、可操作性强。2．本系列教材强调专业基础，重视语言运用，各书均配有大量练习，注重全面提高学生运用商务知识和英语的能力。3．本系列教材设计有配套的课程软件，便于学生自主学习。4．本系列教材的编写者都是从事商务英语教学的一线教师，具有多年丰富的教学经验和极强的事业心和敬业精神。

暂缺《商务英语阅读（精读本）》作者简介

Part I Fundamental Principles of Economics
Unit One Economics
Text A What Is Economics
Text B Economics Theories
Text C Basic Concepts of Economics
Part Ⅱ International Economics
Unit Two International Trade
Text A Introduction
Text B International Trade Theory——the Law of Comparative Advantage
Text C International Trade and Economic Development
Unit Three Trade Policies
Text A Evaluating the Controversy： Free Trade or Protectionism
Text B Common Arguments for Protectionism
Text C Import Protection Policies——GATT & WTO
Unit Four Foreign Exchange
Text A Foreign Exchange and Foreign Exchange Rate
Text B What Is Foreign Exchange Risk
Text C Foreign Exchange Market
Unit Five Transnational Corporations and International Capital Flows
Text A Concepts and Categories of FDI
Text B Investment Control in International Capital Flow
Text C Transnational Corporations and International Technology Transfer
Unit Six International Taxation
Text A Introduction to International Taxation
Text B Kinds of Taxation
Text C Effects of Taxation
Unit Seven International Balance of Payment
Text A The Balance of Payments
Text B The Balance of Trade in the United States
Text C Macroeconomic policies
Unit Eight Monetary Banking System
Text A Money
Text B The USA Banking System
Text C The Central Bank
Part Ⅲ Management
Unit Nine Investment
Text A Portfolio Balance
Text B Portfolio Poll-out of America
Text C Coinmon Stock and Preferred Stock
Unit Ten Accounting
Text A Cleaning up the Balance Sheet
Text B Funds： Inflow and Outflow
Text C Preparing the Source and Application of Funds Statement
Unit Eleven Marketing
Text A What Is Marketing
Text B Marketing Management Philosophies
Text C Advertising and Marketing
Unit Twelve Management
Text A What Is Management
Text B The Role of the Manager
Text C Culture Differences in Ladership