21世纪大学商务英语实用教程教师参考书（第四册）

　　本书结合《中国英语能力等级量表》与《大学英语教学指南》（2020版）的 要求，在立足大学英语教学实践的基础上，将商务专业知识、跨文化交际能力与英语语言运用技能相结合，以学生为中心，以商务活动为环境，以商务交际为目的，循序渐进地通过听、说、读、写、译等基本技能的全面训练，使学生通晓商务技能，形成良好的商务英语运用能力和跨文化商务沟通能力。本教材从基础商务知识入手，课程内容及课后习题的难易程度区分度强，既符合由浅入深、循序渐进的学习原则，亦符合有层次、有坡度且环环相扣的教学原则。教材通过听、说、读、写、译五大技能的全面培养，既可为英语基础薄弱的学习者打好坚实的语言基础，亦可满足高校非商务英语、经贸类专业学生对于商务英语的学习需求。本教材主要适用于：（1）普通高等学校本科商务英语、经贸类专业学生或对商务英语感兴趣的其他专业学生；（2）高等职业技术学院/职业学院、高等专科学校商务英语、经贸类专业学生或对商务英语感兴趣的其他专业学生；（3）商务英语自学者。

暂缺《21世纪大学商务英语实用教程教师参考书（第四册）》作者简介

Unit 1 E-commerce
Part I Lead-in
Part II Listening
Part III Reading
TEXT A What Is E-commerce?
TEXT B The Main Types of Social E-commerce in China
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIII Unit Project
Unit 2 Business Leadership
Part I Lead-in
Part II Listening
Part III Reading
TEXT A What Is Business Leadership?
TEXT B The Importance of Leadership in Business
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIII Unit Project
Unit 3 Management
Part I Lead-in
Part II Listening
Part III Reading
TEXT A What Are the Functions of Management?
TEXT B A Chinese Approach to Management
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIII Unit Project
Unit 4 Corporate Culture
Part I Lead-in
Part II Listening
Part III Reading
TEXT A Find Out How Zappos Reinforces Its Company Culture
TEXT B
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIII Unit Project
Unit 5 Business Ethics
Part I Lead-in
Part II Listening
Part III Reading
TEXT A How Can Organisations Build Trust into Their User Experience?
TEXT B Five Things Decision-Makers Need to Know about ESG