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21世纪大学商务英语实用教程(第三册)

21世纪大学商务英语实用教程(第三册)

作者:张静雯

出版社:复旦大学出版社

出版时间:2022-12-01

ISBN:9787309161717

定价:¥45.00

内容简介
  本套教程融纸质教材与 学习资源于一体,将育人目标融入知识传授和能力培养之中,帮助学生塑造正确的世界观、人生观、价值观,是一套多维度、立体化的创新型商务英语教材。教材融入多角度的课堂活动练习,从听、说、读、写、逻辑思维、推导分析、合作对话等方面提升学生的言语智能、人际交往智能等,达到以用促学、以学助用的效果,从而 终使“学用一体”“全人教育”的教学理念成为现实。本套教程以产出导向法(POA)的教学流程为编写依据,即驱动、促成、评价。每单元均以Lead-in为任务起点,通过结构设计、内容选择和练习编写,实现产出驱动、输入促成和产出评价的完整教学流程。第三册围绕 贸易流程、商贸热点话题等设计单元主题,传授外贸金融知识,拓宽学生的知识面,进一步提升学生实际运用语言的能力,为其今后顺利地进行对外贸易工作打下良好的专业基础,可供高年级学生使用。
作者简介
暂缺《21世纪大学商务英语实用教程(第三册)》作者简介
目录
Unit 1 Business Plan
Part I Lead-in
Part II Listening
Part III Reading
TEXT A Bookstores Turn the Page Online to Survive
TEXT B An Action Plan for Business Leaders to Tackle Crisis
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIIIUnit Project
Unit 2 Payment
Part I Lead-in
Part II Listening
Part III Reading
TEXT A How Will Digital Currency Impact China's Financial Landscape?
TEXT B 's Latest Payment Method
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIIIUnit Project
Unit 3 Teamwork
Part I Lead-in
Part II Listening
Part III Reading
TEXT A China-ASEAN Cooperation Is Deepening
TEXT B Recipes for Teamwork
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIIIUnit Project
Unit 4 Risk and Investment
Part I Lead-in
Part II Listening
Part III Reading
TEXT A Market Advantages of Domestic Brands
TEXT B A "Smart" Deal
Part IV Speaking
Part V Translation
Part VI Writing
Part VII Case Study
Part VIIIUnit Project
Unit 5 Expansion
Part I Lead-in
Part II Listening
Part III Reading
TEXT A Growing When Times Are Good: 4 Business Expansion Strategies
TEXT B Li Ning Spars with Nike and Adidas
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