书籍详情
国际商务英语口语
作者:姚丽梅
出版社:大连理工大学出版社
出版时间:2023-08-01
ISBN:9787568542685
定价:¥46.00
内容简介
本教材适用于高职高专商务英语、 商务等专业学习,培养学生在 贸易相关岗位中进行日常交流、工作洽谈和商务谈判的语言能力。此外,还有助于培养学生的家国情怀、 视野以及跨文化意识,提高处理文化冲突和意识形态矛盾的能力,为他们从事涉外企业管理、外贸业务经营、跨境电商运营等职业打下坚实的英语语言基础。教材编写以外贸业务、跨境电商等岗位能力需求为导向,引入行业企业真实案例,内容涵盖鞋服、箱包、电子设备、工艺品、石材等行业,适用范围广泛。教材以岗位的核心技能需求为依据,使教材内容 加贴近市场需求的前沿,旨在培养学生扎实的 商务职场英语应用能力。本教材设计了15个单元40个任务。教材内容以工作情景为中心组织典型案例,引导学生在工作情景中灵活运用所学。通过听力练习、口头陈述、角色扮演、口译练习、模拟谈判等训练,以熟练掌握 商务沟通技能。教材编排依据 贸易业务活动流程,充分展现完整的工作情景。模块化和项目化的设计使教学内容既统一连贯又相对独立。
作者简介
暂缺《国际商务英语口语》作者简介
目录
Unit 1 Finding Customers
Task 1 Where Do We Find Customers?
Task 2 Phoning a Potential Customer
Unit 2 Attending Trade Fairs
Task 3 Inviting Customers to a Fair
Task 4 Meeting Regular Customers
Task 5 Meeting New Customers
Task 6 Sample Inquiry
Task 7 A Second Visit of a Customer to a Booth
Unit 3 A Formal Visit
Task 8 Scheduling a Visit
Task 9 A Warm Reception of Clients
Task 10 Introducing a Company
Task 11 Visiting the Showroom
Unit 4 Product Presentation
Task 12 Live Streaming Products
Task 13 Unique Selling Points
Unit 5 Entertaining Clients
Task 14 Business Dinner
Task 15 Sightseeing and Shopping
Unit 6 Pricing
Task 16 Inquiries and Offers
Task 17 Price Bargaining
Unit 7 Payment Terms
Task 18 Payment by T/T
Task 19 Payment by L/C
Unit 8 Shipment and Delivery
Task 20 Shipping Modes
Task 21 Time of Delivery
Unit 9 Insurance
Task 22 Asking Information About Insurance
Task 23 Insurance Coverage
Unit 10 Packing Testing and Inspecting
Task 24 Packing Requirement
Task 25 Testing
Task 26 Quality Inspection
Unit 11 Conclusion of Business
Task 27 Checking Contract Terms
Task 28 Signing a Contract
Unit 12 Claim & Compensation
Task 29 Lodging a Claim
Task 30 Settling Compensation
Unit 13 Problems During Production
Task 31 Raw Material Prices Rising
Task 32 Raw Material Shortage
Task 33 Design Modifications
Unit 14 Problems Before Shipment
Task 34 Product Test Failure
Task 35 Late Delivery
Task 36 Inspection Failure
Task 1 Where Do We Find Customers?
Task 2 Phoning a Potential Customer
Unit 2 Attending Trade Fairs
Task 3 Inviting Customers to a Fair
Task 4 Meeting Regular Customers
Task 5 Meeting New Customers
Task 6 Sample Inquiry
Task 7 A Second Visit of a Customer to a Booth
Unit 3 A Formal Visit
Task 8 Scheduling a Visit
Task 9 A Warm Reception of Clients
Task 10 Introducing a Company
Task 11 Visiting the Showroom
Unit 4 Product Presentation
Task 12 Live Streaming Products
Task 13 Unique Selling Points
Unit 5 Entertaining Clients
Task 14 Business Dinner
Task 15 Sightseeing and Shopping
Unit 6 Pricing
Task 16 Inquiries and Offers
Task 17 Price Bargaining
Unit 7 Payment Terms
Task 18 Payment by T/T
Task 19 Payment by L/C
Unit 8 Shipment and Delivery
Task 20 Shipping Modes
Task 21 Time of Delivery
Unit 9 Insurance
Task 22 Asking Information About Insurance
Task 23 Insurance Coverage
Unit 10 Packing Testing and Inspecting
Task 24 Packing Requirement
Task 25 Testing
Task 26 Quality Inspection
Unit 11 Conclusion of Business
Task 27 Checking Contract Terms
Task 28 Signing a Contract
Unit 12 Claim & Compensation
Task 29 Lodging a Claim
Task 30 Settling Compensation
Unit 13 Problems During Production
Task 31 Raw Material Prices Rising
Task 32 Raw Material Shortage
Task 33 Design Modifications
Unit 14 Problems Before Shipment
Task 34 Product Test Failure
Task 35 Late Delivery
Task 36 Inspection Failure
猜您喜欢