书籍详情
跨文化中西交流
作者:王君
出版社:上海交通大学出版社
出版时间:2018-12-01
ISBN:9787313205513
定价:¥49.00
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内容简介
《跨文化中西交流》为“南洋书系校本教材系列”之一,在吸收国内外跨文化交流研究成果的基础上,结合中国学习者的特点,总结中西文化差异与跨文化交流中的常见问题,旨在提高学生的跨文化交流意识和交际能力。《跨文化中西交流》的特点是不仅重视跨文化交流知识的介绍,更重视跨文化知识实践应用能力的培养。读者对象主要为高校非英语专业学生及对跨文化中西交流话题感兴趣的广大读者。
作者简介
女,常熟理工学院外国语学院副教授。本科毕业于中国矿业大学,硕士毕业于苏州大学。曾于2011年9月至2011年12月在英国约克圣约翰大学访学。学科专长:大学英语教学及社会语言学研究。
目录
Unit 1 Intercultural Communication
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Intercultural Communication
1. Definition of Intercultural Communication
2. Forms of Intercultural Communication
3. The Development of Intercultural Communication
4. The Importance of Intercultural Communication
5. The Potential Challenges in Intercultural Communication
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1. Multiculturalism. One Imperative Factor Influencing
Intercultural Communication
Comprehension Check
Reading 2. Technology Makes People All Over the World Connected
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 2 Communication and Culture
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Communication and Culture
1. Communication
2. Culture
3. The Relationship Between Culture and Communication
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1: Considering the Context in Intercultural Communication
Comprehension Check
Reading 2: What is Material Culture?
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 3 Verbal Communication and Culture
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Verbal Communication and Culture
1. Verbal Communication
2. Culturally Loaded Words
3. Cultural Reflections on Proverbs and Sayings
4. Cultural Reflections on the Language Usage: Direct Versus
Indirect Language Usage Styles
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1: The Confucian Concepts of Jen and Li
Comprehension Check
Reading 2: Corporate Cultural Modernization in a New Global Economy
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 4 Daily Verbal Communication
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Daily Verbal Communication
1. Addressing
2. Greetings
3. Conversation Topics
4. Visiting and Parting
5. Compliments and Compliment Responses
6. Gratitude and Thanks
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1 : Communication Styles: Direct and Indirect Ways
Comprehension Check
Reading 2: The Culture Grip Influences Cross Cultural Communication ..
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 5 Nonverbal Communication and Culture
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Nonverbal Communication and Culture
1. Significance of Nonverbal Communication
2. The Relationship between Nonverbal Communication and Culture
3. Definition of Nonverbal Communication
4. Functions of Nonverbal Communication
5. Classification of Nonverbal Communication
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1.. Appearance. A Special Way of Communication
Comprehension Check
Reading 2: A Picture Conveys Various Meanings
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 6 Contrasting Cultural Values
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Contrasting Cultural Values
1. Value
2. Cultural Values
3. Comparison Between Chinese Values and Western Values
4. Cultural Dimensions (~(:/~)
5. High-context and Low-context Culture Orientations
6. The Core Value of Chinese Culture
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1. Three Fundamental Values of the Chinese
Comprehension Check
Reading 2: Reflections on Datong and the Common Good
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 7 Intercultural Communication and Education
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Intercultural Communication and Education
1. The Popularity of Intercultural Education
2. Intercultural Communication in Educational Settings
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1: Identity and Social Categorisation. Otherisation and Occidentalism in Encountering \
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Intercultural Communication
1. Definition of Intercultural Communication
2. Forms of Intercultural Communication
3. The Development of Intercultural Communication
4. The Importance of Intercultural Communication
5. The Potential Challenges in Intercultural Communication
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1. Multiculturalism. One Imperative Factor Influencing
Intercultural Communication
Comprehension Check
Reading 2. Technology Makes People All Over the World Connected
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 2 Communication and Culture
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Communication and Culture
1. Communication
2. Culture
3. The Relationship Between Culture and Communication
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1: Considering the Context in Intercultural Communication
Comprehension Check
Reading 2: What is Material Culture?
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 3 Verbal Communication and Culture
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Verbal Communication and Culture
1. Verbal Communication
2. Culturally Loaded Words
3. Cultural Reflections on Proverbs and Sayings
4. Cultural Reflections on the Language Usage: Direct Versus
Indirect Language Usage Styles
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1: The Confucian Concepts of Jen and Li
Comprehension Check
Reading 2: Corporate Cultural Modernization in a New Global Economy
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 4 Daily Verbal Communication
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Daily Verbal Communication
1. Addressing
2. Greetings
3. Conversation Topics
4. Visiting and Parting
5. Compliments and Compliment Responses
6. Gratitude and Thanks
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1 : Communication Styles: Direct and Indirect Ways
Comprehension Check
Reading 2: The Culture Grip Influences Cross Cultural Communication ..
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 5 Nonverbal Communication and Culture
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Nonverbal Communication and Culture
1. Significance of Nonverbal Communication
2. The Relationship between Nonverbal Communication and Culture
3. Definition of Nonverbal Communication
4. Functions of Nonverbal Communication
5. Classification of Nonverbal Communication
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1.. Appearance. A Special Way of Communication
Comprehension Check
Reading 2: A Picture Conveys Various Meanings
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 6 Contrasting Cultural Values
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Contrasting Cultural Values
1. Value
2. Cultural Values
3. Comparison Between Chinese Values and Western Values
4. Cultural Dimensions (~(:/~)
5. High-context and Low-context Culture Orientations
6. The Core Value of Chinese Culture
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1. Three Fundamental Values of the Chinese
Comprehension Check
Reading 2: Reflections on Datong and the Common Good
Comprehension Check
Part Four Knowledge Application
Case Analysis
Part Five Knowledge Practice
Translation
Case Study
Unit 7 Intercultural Communication and Education
Learning Objectives
Part One Warming Up
Part Two Basic Knowledge of Intercultural Communication and Education
1. The Popularity of Intercultural Education
2. Intercultural Communication in Educational Settings
Glossary
Comprehension Check
Part Three Knowledge Expansion
Reading 1: Identity and Social Categorisation. Otherisation and Occidentalism in Encountering \
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