书籍详情
旅游学概论(英文版)
作者:暂缺
出版社:武汉大学出版社
出版时间:2018-01-01
ISBN:9787307197824
定价:¥29.00
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内容简介
王宁编著的《旅游学概论(英文版)》共八章, 主要介绍旅游与旅游活动、旅游发展、旅游者与旅游 动机、旅游资源与旅游名胜、旅游业与旅游产品、旅 游组织、旅游市场与旅游市场营销,以及旅游影响等 基本理论和基础知识,同时探讨旅游的经济、社会、 文化、环境影响与旅游的可持续发展问题。本书内容 具有科学性、创新性,注重理论联系实际。编写体例 上,每章由学习目标、热身讨论、章节内容、章节小 结、注释、课内讨论、课后练习等部分组成。语言简 明扼要、深入浅出,层次清晰,内容新颖、精炼。
作者简介
暂缺《旅游学概论(英文版)》作者简介
目录
Chapter 1 Tourism and Tourist Activities
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Chapter 2 Development of Tourism
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Chapter 3 Tourists and Tourist Motivations
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Chapter 4 Tourism Resources and Tourist Attractions
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Chapter 5 Tourism Industry and Tourist Product
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Chapter 6 Tourism Organization
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In-class Discussion
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Chapter 7 Tourism Market and Tourism Marketing
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Chapter 8 Impact of Tourism
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参考文献
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Summary
Notes
In-class Discussion
Assignments
Chapter 2 Development of Tourism
Text
Summary
Notes
In-class Discussion
Assignments
Chapter 3 Tourists and Tourist Motivations
Text
Summary
Notes
In-class Discussion
Assignments
Chapter 4 Tourism Resources and Tourist Attractions
Text
Summary
Notes
In-class Discussion
Assignments
Chapter 5 Tourism Industry and Tourist Product
Text
Summary
Notes
In-class Discussion
Assignments
Chapter 6 Tourism Organization
Text
Summary
Notes
In-class Discussion
Assignments
Chapter 7 Tourism Market and Tourism Marketing
Text
Summary
Notes
In-class Discussion
Assignments
Chapter 8 Impact of Tourism
Text
Summary
Notes
In-class Discussion
Assignments
参考文献
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