书籍详情
国际商务函电范例及应用
作者：姬顺玉，王烨 著
出版社：兰州大学出版社
出版时间：2015-05-01
ISBN：9787311047382
定价：¥35.00
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内容简介
《国际商务函电范例及应用》分为两大部分：第一部分是外贸函电各个章节的相关背景知识介绍，共13个章节，每章内容均以外贸交易磋商过程为线索，编排上注重实用性和可操作性。其内容包括外贸函电的书写原则和特点；建立商务关系、询价、报价、接受的交易过程；外贸合同内容的磋商，包括质量、数量、包装、价格、运输、保险、支付、检验、争议和索赔；为适应现代外贸业务的最新发展并拓展学生的实际技能，介绍了电子商务和其他国际贸易方式。在结构上，每一章由Learningfocus，Lead-in，Specimenletters，Usefulsentences，Supplementaryreading，Exercises个版块构成。第二部分是附录，内容包括各个章节的练习答案，便于读者学习和掌握各章节的相关内容。《国际商务函电范例及应用》既可供大专院校涉外经贸专业的在校学生学习使用，也可供广大从事实际对外贸易业务及涉外商务活动的业务人士阅读参考。
作者简介
暂缺《国际商务函电范例及应用》作者简介
目录
Chapter One Basic Knowledge of Business Letter
Chapter Two Establishment of Business Relations
Chapter Three Sales Promotion & Business Commercials
Chapter Four Credit Enquiry
Chapter Five Enquiries
Chapter Six Offers and Counter-offers
Chapter Seven Orders and Acceptances
Chapter Eight Payment
Chapter Nine Packing
Chapter Ten Shipment
Chapter Eleven Insurance
Chapter Twelve Complaints and Claims
Chapter Thirteen Other Types ofBusiness Letters
Key to Exercises
Bibliography
Chapter Two Establishment of Business Relations
Chapter Three Sales Promotion & Business Commercials
Chapter Four Credit Enquiry
Chapter Five Enquiries
Chapter Six Offers and Counter-offers
Chapter Seven Orders and Acceptances
Chapter Eight Payment
Chapter Nine Packing
Chapter Ten Shipment
Chapter Eleven Insurance
Chapter Twelve Complaints and Claims
Chapter Thirteen Other Types ofBusiness Letters
Key to Exercises
Bibliography
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