书籍详情
工业英语 学生用书（第二版）
作者：Fritz Michler，Silvia Welt
出版社：上海外语教育出版社
出版时间：2014-12-01
ISBN：9787544638326
定价：¥34.00
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内容简介
高等职业教育贯彻以服务为宗旨、以就业为导向的办学方针培养的人才需最大限度地符合未来职业的要求。高职高专公共英语教学必须明确这一定位，为高职人才培养的总目标服务。高职高专公共英语教学改革也应该尝试能够体现这一教学改革目标的探索与实践，以职业岗位要求为依据，开展有针对性的教育，以强化高职高专公共英语教学的实用性、职业性特征。
作者简介
暂缺《工业英语 学生用书（第二版）》作者简介
目录
1 A VISIT TO AIRBUS
PAGE
ROLES AND ResPONsibilites
2 At MEDSET
PAGE
3 A TELEPHONE CALL TO
HOLZLAND WULF
PAGE
4 TRAVEL ARRANG[M[NTs AT BP
PAGE
5 A MEETING AT KUBALD GMBH
PAGE
6 A PRESENTATION AT
CH[vRONT[xACO CORP
PAGE
7 A MARKETING（AMPAign AT
BEIERSDORF
PAGE
8 PRoduction at BALDA AG
PAGE
9 CONtRACTS AND PAYMENT at
HABERMAN N&FALKf
PAGE
10 EtH UMwELTTEchnik：
DEALING WltH PROBLEMs
PAGE
Company profiles
Structure of a company
Employee roles and responsibilities
telephone C0mmuniCations
between companies
Arrangements for a business trip
Formal meetings and business
negotiations
Formal business presentations
Marketing campaigns and strategies
famous brand names
Production facilities and methodS
Product life cycles
Enquiries，orders.contracts and
0nvoices
Incoterms
Problems，complaints and credit
Greeting a visitor
Making introductions
How to say and write numbers
Presenting your company
Giving directions
describing your company
Making small talk
Describing your job
Making contact by telephone
Leaving a message
Using telephone language
Being polite
Booking flights，hotels and hire cars
Spelling names
Arranging a meeting
Confirming arrangements
Using formal language in meetings
Taking minutes
Preparing a presentation
Choosing presentation to～Is
Recognizing cultural differences
Reading body language
Summarizing a conversation
Understanding marketing terms
Summarizing a report
Planning a marketing strategy
0Describing production processes
Summarizing a company's business activities
Making telephone enqulnes
Placing an order
Writing enquiries
Acknowledging an order
Making complaints
Expressing regret
orering solutions
Writing reminders
Present tenses
Questions
Wil-future and
going to-future
Present
continuous and
simple present as
future tenses
if-clauses
Simple past，
present perfect
and past perfect
Passive voice（1）
Passive voice（2）
Modal verbs
Adverbs
Applying for a job page
A business letter page
Incoterms page
Business documents page
Pairwork files page
Transcripts page
Unit word list page
A.Z word list page
Basic word list page
PAGE
ROLES AND ResPONsibilites
2 At MEDSET
PAGE
3 A TELEPHONE CALL TO
HOLZLAND WULF
PAGE
4 TRAVEL ARRANG[M[NTs AT BP
PAGE
5 A MEETING AT KUBALD GMBH
PAGE
6 A PRESENTATION AT
CH[vRONT[xACO CORP
PAGE
7 A MARKETING（AMPAign AT
BEIERSDORF
PAGE
8 PRoduction at BALDA AG
PAGE
9 CONtRACTS AND PAYMENT at
HABERMAN N&FALKf
PAGE
10 EtH UMwELTTEchnik：
DEALING WltH PROBLEMs
PAGE
Company profiles
Structure of a company
Employee roles and responsibilities
telephone C0mmuniCations
between companies
Arrangements for a business trip
Formal meetings and business
negotiations
Formal business presentations
Marketing campaigns and strategies
famous brand names
Production facilities and methodS
Product life cycles
Enquiries，orders.contracts and
0nvoices
Incoterms
Problems，complaints and credit
Greeting a visitor
Making introductions
How to say and write numbers
Presenting your company
Giving directions
describing your company
Making small talk
Describing your job
Making contact by telephone
Leaving a message
Using telephone language
Being polite
Booking flights，hotels and hire cars
Spelling names
Arranging a meeting
Confirming arrangements
Using formal language in meetings
Taking minutes
Preparing a presentation
Choosing presentation to～Is
Recognizing cultural differences
Reading body language
Summarizing a conversation
Understanding marketing terms
Summarizing a report
Planning a marketing strategy
0Describing production processes
Summarizing a company's business activities
Making telephone enqulnes
Placing an order
Writing enquiries
Acknowledging an order
Making complaints
Expressing regret
orering solutions
Writing reminders
Present tenses
Questions
Wil-future and
going to-future
Present
continuous and
simple present as
future tenses
if-clauses
Simple past，
present perfect
and past perfect
Passive voice（1）
Passive voice（2）
Modal verbs
Adverbs
Applying for a job page
A business letter page
Incoterms page
Business documents page
Pairwork files page
Transcripts page
Unit word list page
A.Z word list page
Basic word list page
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