书籍详情
商务英语函电
作者：王晶，卓新光，孙凌 著
出版社：外语教学与研究出版社
出版时间：2014-03-01
ISBN：9787513540872
定价：¥26.90
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内容简介
《商务英语函电》系统地介绍了商务英语写作常用文体的基本知识，包括备忘录、会议记录、电传传真及各类商务信函的格式、常用语句和写作技巧，并附有外贸业务往来函电实例。《商务英语函电》同时还介绍了各类协议、合同的写作方法和语言文字的应用，并列举若干合同、协议实例。
作者简介
王晶 ，吉林大学外语学院英语系教师。主编和参编教材4本，发表论文十几篇。作为主要负责人参加校/省级科研立项课题四项，其中“关于教与学的研究”荣获2005年，吉林大学教学成果一等奖 。研究方向：教学法，翻译理论。卓新光，吉林大学外语学院英语系教师。孙凌，吉林大学外语学院英语系教师。
目录
1.1 Internal Communication Network
1.1.1 Formal Communication Channels
1.1.2 Informal Communication Channels
1.2 External Communication Network
1.2.1 Formal Contacts with Outsiders
1.2.2 Informal Contacts with Outsiders
1.3 Principles of Business Communication
1.4 Format & Elements of a Business Letter
1.4.1 Format of a Business Letter
1.4.2 Elements of a Business Letter
1.4.3 Envelope Addressing
Chapter 2 Internal Communication in Writing
2.1 Notices
2.1.1 Format of a Notice
2.1.2 Types of Notices
2.2 Notes
2.2.1 Format of a Note
2.2.2 Types of Notes
2.3 Memos
2.3.1 Format of a Memo
2.3.2 Types of Memos
2.4 Agenda
2.5 Minutes
2.5.1 Format ofaMinute
2.5.2 Types of Minutes
Chapter 3 Telecommunication
3.1 Telex
3.1.1 Format of a Telex
3.1.2 Rules for Writing a Telex
3.1.3 Composing a Telex
3.2 Fax
3.3 E-mail
3.3.1 Advantages of an E-mail
3.3.2 Format ofanE-mail
Chapter4 Establishing Business Relations
4.1 Letter of Request
4.2 Status Inquiry
Chapter 5 Inquiries and Offers
5.1 Inquiries
5.2 Offers
Chapter 6 Response to an Offer/Quotation
6.1 Entire Acceptance
6.2 Conditional Acceptance/Counteroffer
6.3 Offer Declined
Chapter 7 Terms of Payment
7.1 Remittance
7.1.1 Types of Remittance
7.1.2 Application of Remittance
7.2 Collection
7.3 Letter of Credit
7.3.1 Parties Concerned in an L/C
7.3.2 Process of Issuance and Operation of an L/C
7.3.3 Types of L/C
7.4 Rules for Writing Letters Concerning Payment by L/C
Chapter 8 Insurance
Chapter 9 Packing and Marking
Chapter 10 Shipment
Chapter 11 Complaints and Claims
Appendix I Business Contracts/Agreements
Appendix 2 Business Reports
References
1.1.1 Formal Communication Channels
1.1.2 Informal Communication Channels
1.2 External Communication Network
1.2.1 Formal Contacts with Outsiders
1.2.2 Informal Contacts with Outsiders
1.3 Principles of Business Communication
1.4 Format & Elements of a Business Letter
1.4.1 Format of a Business Letter
1.4.2 Elements of a Business Letter
1.4.3 Envelope Addressing
Chapter 2 Internal Communication in Writing
2.1 Notices
2.1.1 Format of a Notice
2.1.2 Types of Notices
2.2 Notes
2.2.1 Format of a Note
2.2.2 Types of Notes
2.3 Memos
2.3.1 Format of a Memo
2.3.2 Types of Memos
2.4 Agenda
2.5 Minutes
2.5.1 Format ofaMinute
2.5.2 Types of Minutes
Chapter 3 Telecommunication
3.1 Telex
3.1.1 Format of a Telex
3.1.2 Rules for Writing a Telex
3.1.3 Composing a Telex
3.2 Fax
3.3 E-mail
3.3.1 Advantages of an E-mail
3.3.2 Format ofanE-mail
Chapter4 Establishing Business Relations
4.1 Letter of Request
4.2 Status Inquiry
Chapter 5 Inquiries and Offers
5.1 Inquiries
5.2 Offers
Chapter 6 Response to an Offer/Quotation
6.1 Entire Acceptance
6.2 Conditional Acceptance/Counteroffer
6.3 Offer Declined
Chapter 7 Terms of Payment
7.1 Remittance
7.1.1 Types of Remittance
7.1.2 Application of Remittance
7.2 Collection
7.3 Letter of Credit
7.3.1 Parties Concerned in an L/C
7.3.2 Process of Issuance and Operation of an L/C
7.3.3 Types of L/C
7.4 Rules for Writing Letters Concerning Payment by L/C
Chapter 8 Insurance
Chapter 9 Packing and Marking
Chapter 10 Shipment
Chapter 11 Complaints and Claims
Appendix I Business Contracts/Agreements
Appendix 2 Business Reports
References
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