商务英语（初级）

　　《商务英语》是一套针对高职高专商务英语专业学生编写的英语教材。该套教材集英语语言知识和国际商务知识于一体，让学生在提高英语语言能力的同时，学习商务知识，了解商务活动，提高商务英语交际能力。《商务英语》共分初、中、高级三册，内容涵盖商务活动的各个方面。在编排上按商务模块进行划分，其中包括：公司架构、酒店招待、会议及商务旅行、广告与营销、公共关系、客户服务、物流配送、电子商务、海关业务、金融业务、财务报表等。语言上按语言学习规律由浅入深，将商务知识和英语语言知识进行了有机结合。从选材上力求文章的趣味性和可读性，材料新颖、语言地道。

暂缺《商务英语（初级）》作者简介

Unit 1 Organization
Reading 1 Businesses Structure
Reading 2 Get to Know These Jobs
Reading 3 What Differen Departments Does a Business Need?
General Exercises
Unit 2 Company History
Reading 1 Ever Heard of Nike? Who Hasn't?
Reading 2 History of Skoda
Reading 3 Story of Chanel
General Exercises
Unit 3 Production and Products
Reading 1 How to Make Bread Loaf
Readrng 2 An Introduction to Shampoos
Reading 3 Introduction to Nokia E90
General Exercises
Unit 4 Qualiry Control
Reading 1 A Quality Story (Ⅰ)
Reading 2 A Quality Story (Ⅱ)
Reading 3 The ISO Story
Unit 5 Work and Leisure
Reading 1 Lessons from Barack Obarna
Reading2 FlexibleWorking
Reading 3 Dominic Orr, Story of a Workaholic
General Exercises
U1it 6 Health and Safetv
Reading 1Health and Safety Management
Reading 2 Initiatives for Occupational Health and Safety Management
Reading 3 A Healthy Work Environment
Unit 7 Recruitment
Reading 1 Job Advertisement ..
Reading 2 Cover,Letter Sample
Reading 3 Writing a CV/Resume
Unit 8 rlbam Building
Reading 1 Teamwork in Business
Reading 2 How to Be a Leader
Reading 3 Solid Teamwork for Success
Unit 9 Business Ethics
Reading 1 Six Topics to Avoid Discussing in the Workplace
Reading 2 Build Your Online Business with Integrity and Honesty
Reading 3 Industrial Espionage "Real and Out There"
Unit 10 Corporate Culture
Reading 1 Corporate Culture
Reading 2 The Core of Wal-mart's Culture
Reading 3 Auto Dealer Employees Win in Discrimination Lawsuit
Unit 11 Competition
……
Unit 12 Merger and Acquisition
Unit 13 Strategy
Unit 14 Sustainability
Unit 15 Annual Repory
Appendix Ⅰ
Appendix Ⅱ