书籍详情
剑桥国际商务英语：学生用书（2级）
作者：（英）琼斯，（英）亚历山大 著
出版社：华夏出版社
出版时间：2012-07-01
ISBN：9787508068862
定价：¥45.00
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内容简介
尽管我们可以把一些词汇叫做“商务英语词汇”，但大多数的商务英语只是在商务背景下使用的英语，其实它并不是什么特别的语言。每个行业（在一定程度上，每个公司甚至每个部门）都使用一些“行话”，这本书里不可能包括所有这些专门术语。在书中我们提供了大量的商务背景和商务情景，您可以用此来练习和提高英语沟通技能，使您在商务活动中更自信、更流利，也更准确。第一到第四单元介绍基本的商务英语技巧，这些技巧在商务活动中是必备的。在以后的单元中，这些技巧将进一步得以强化和扩展。在商务活动中有使用英语经验的学生，可以比那些没有实践经验的学生更快地浏览这部分内容。第五到第十四单元是一些综合活动，它们假定您已熟悉了前四个单元介绍并练习过的基本技巧。每一个单元覆盖了不同的商务情景，并介绍了内容广泛的商务技巧。第十五单元复习了前面这些单元介绍和练习的许多技巧，它采用了模拟的方式。
作者简介
暂缺《剑桥国际商务英语：学生用书（2级）》作者简介
目录
致谢
序言
1 会面
Basic skills and techniques for talking to people in business situations
2 信件，传真和备忘录
Basic skills and techniques for business correspondence
3 通电话
Basic skills and techniques for using the telephone in business
4 总结，笔记，报告
Basic skills and techniques for writing reports, making notes, summarizing and taking notes of conversations in business
5 一起工作
Talking about where you work, employment policy, a company's activities,organization and history
6 国际贸易
Ordering and supplying goods or services; answering and making enquiries,making offers, placing and acknowledging orders
7 货币贸易 致谢 序言 1 会面 Basic skills and techniques for talking to people in business situations 2 信件，传真和备忘录 Basic skills and techniques for business correspondence 3 通电话 Basic skills and techniques for using the telephone in business 4 总结，笔记，报告 Basic skills and techniques for writing reports, making notes, summarizing and taking notes of conversations in business 5 一起工作 Talking about where you work, employment policy, a company's activities,organization and history 6 国际贸易 Ordering and supplying goods or services; answering and making enquiries,making offers, placing and acknowledging orders 7 货币贸易 Methods of payment, cash flow, invoicing, dealing with non-payment problems 8 处理问题 Complaining and apologizing, delivery and after-sales problems 9 访问者和旅行者 Looking after foreign visitors and travelling on business; hotels, restaurants,small talk, telling stories 10 市场营销 Marketing a product, market research, promotion and advertising 11 会谈 Taking part in formal and informal meetings, one-to-one meetings and larger group meetings 12 工作过程和操作 Explaining and describing operations, giving instructions 13 工作和职业 Applying for jobs and seeking promotion, participating in interviews 14 销售和谈判 Selling and buying products, negotiating face-to-face and on the phone 15 一个特别的项目 A simulation, revising many of the skills and situations in the course 文档 考点分布表
序言
1 会面
Basic skills and techniques for talking to people in business situations
2 信件，传真和备忘录
Basic skills and techniques for business correspondence
3 通电话
Basic skills and techniques for using the telephone in business
4 总结，笔记，报告
Basic skills and techniques for writing reports, making notes, summarizing and taking notes of conversations in business
5 一起工作
Talking about where you work, employment policy, a company's activities,organization and history
6 国际贸易
Ordering and supplying goods or services; answering and making enquiries,making offers, placing and acknowledging orders
7 货币贸易 致谢 序言 1 会面 Basic skills and techniques for talking to people in business situations 2 信件，传真和备忘录 Basic skills and techniques for business correspondence 3 通电话 Basic skills and techniques for using the telephone in business 4 总结，笔记，报告 Basic skills and techniques for writing reports, making notes, summarizing and taking notes of conversations in business 5 一起工作 Talking about where you work, employment policy, a company's activities,organization and history 6 国际贸易 Ordering and supplying goods or services; answering and making enquiries,making offers, placing and acknowledging orders 7 货币贸易 Methods of payment, cash flow, invoicing, dealing with non-payment problems 8 处理问题 Complaining and apologizing, delivery and after-sales problems 9 访问者和旅行者 Looking after foreign visitors and travelling on business; hotels, restaurants,small talk, telling stories 10 市场营销 Marketing a product, market research, promotion and advertising 11 会谈 Taking part in formal and informal meetings, one-to-one meetings and larger group meetings 12 工作过程和操作 Explaining and describing operations, giving instructions 13 工作和职业 Applying for jobs and seeking promotion, participating in interviews 14 销售和谈判 Selling and buying products, negotiating face-to-face and on the phone 15 一个特别的项目 A simulation, revising many of the skills and situations in the course 文档 考点分布表
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