书籍详情
现代商务谈判英语口语
作者:房玉靖 主编
出版社:天津大学出版社
出版时间:2012-03-01
ISBN:9787561842621
定价:¥39.00
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内容简介
本书分为三大学习情境,共十四个子情境。作为能力训练项目,每一子情境包括学习及训练目标(Objectives)、对话范例(SampleDialogue)、业务背景介绍(Business Profiles)、语言拓展(LanguageExpansion)、案例学习(Case Study)、课后实训(Follow-up Practice)和学习资源库(TextBank)七部分,涵盖了国际贸易交易磋商活动的全部内容,覆盖面广,信息量大。根据课程的前修后续关系,该教材通常供高等职业教育国际贸易、国际商务、应用英语、商务英语专业二年级学生使用,各校可根据实际教学计划开设一学期或一学年的课程,每4至6个学时完成一个子情境的教学任务。通过学习与训练,学生将熟悉国际贸易交易磋商的各个环节,能够运用准确、规范、流利的专业英语完成进出口磋商及谈判的各项任务。通过模拟真实商务谈判场景,使学生在对外经贸工作环境中熟练应用英语和商务谈判知识,掌握进行商务谈判的基本技巧并具备解决实际商务问题的沟通能力。
作者简介
暂缺《现代商务谈判英语口语》作者简介
目录
Project One Preparations and Negotiation
Task One Companies and Products
Task Two Sales Promotion
Project Two Negotiation and Conclusion
Task Three Enquiries
Task Four Offers
Task Five Price Bargaining
Task Six Quantity and Quality
Task Seven Terms of Payment
Task Eight Packing
Task Nine Shipment
Task Ten Insurance
Task Eleven Conclusion of Business
Project Three Claims and Settlement
Task Twelve Arbitration
Task Thirteen Claims
Task Fourteen Settlements
Task One Companies and Products
Task Two Sales Promotion
Project Two Negotiation and Conclusion
Task Three Enquiries
Task Four Offers
Task Five Price Bargaining
Task Six Quantity and Quality
Task Seven Terms of Payment
Task Eight Packing
Task Nine Shipment
Task Ten Insurance
Task Eleven Conclusion of Business
Project Three Claims and Settlement
Task Twelve Arbitration
Task Thirteen Claims
Task Fourteen Settlements
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