书籍详情
商务英语基础教程
作者:郑桂荣 主编
出版社:机械工业出版社
出版时间:2012-01-01
ISBN:9787111367482
定价:¥24.00
购买这本书可以去
内容简介
本书的编写本着“以应用为目的、以实用为主、以够用为度”的思想,以服务为宗旨,以就业为导向,将英语语言能力的培养和商务知识学习紧密联系在一起。内容涉及商务礼仪、商务关系的建立、公司和产品的介绍、价格谈判、处理投诉
作者简介
暂缺《商务英语基础教程》作者简介
目录
目录
前言
Compulsory Part
Unit One Business Etiquette
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Two Establishment and Development of BusinessRelations
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Three Companies / Factories and Products
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Four Price Negotiation
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Five Complaints / Claims and Settlement
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Optional Part
Unit Six At the Store
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Seven At the Supermarket
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Eight At the Trade Fair
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Nine The Creation of Marketing
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Ten E-Payment in E-Commerce
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Eleven Logistics Operation
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
附录
附录A 练习答案及参考译文
附录B 贸易术语中英文对照表
参考文献
前言
Compulsory Part
Unit One Business Etiquette
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Two Establishment and Development of BusinessRelations
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Three Companies / Factories and Products
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Four Price Negotiation
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Five Complaints / Claims and Settlement
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Optional Part
Unit Six At the Store
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Seven At the Supermarket
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Eight At the Trade Fair
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Nine The Creation of Marketing
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Ten E-Payment in E-Commerce
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
Unit Eleven Logistics Operation
Learning Objectives
Warming-up
Speaking
Reading
Classical Sentences
Cultural Background
附录
附录A 练习答案及参考译文
附录B 贸易术语中英文对照表
参考文献
猜您喜欢