新编商务英语综合教程·学生用书（第2册）

　　《新编商务英语综合教程》是“高等学校商务英语系列教材”之一。《新编商务英语综合教程.学生用书》为第2册，共10个单元，每单元由reading i、reading ii和extension三大部分组成，并配有相应的教师用书。本教程选材新颖，内容丰富，专业面广，实用性强，可供高等院校经贸和商务英语专业的学生、具有相应英语水平的商务工作者及商务英语爱好者学习使用。

暂缺《新编商务英语综合教程·学生用书（第2册）》作者简介

unit 1 advertisement
reading i the money in the message
reading ii advertising on the web
extension
unit 2 leadership
reading i characteristics and traits of effective leaders
reading ii the sensational michael dell of dell computer
extension
unit 3 information technology
reading i what makes silicon valley so successful and unique
reading ii a brave new web
extension
unit 4 markets
reading i flea market
reading ii the natural market
extension
unit 5 secret to success
reading i are you an entrepreneur？
reading ii make money by thinking the unthinkable
extension
unit 6 competition
reading i the invisible fist
reading ii morals in the rat race
extension
unit 7 investment
reading i going for the gold
reading ii king of bond
extension
unit 8 services
reading i cross-cultural views of service quality
reading ii beyond expectations
extension
unit 9 business ethics
reading i ethics and competitiveness - put first things first
reading ii bribery - an inevitable evil？
extension
unit 10 customers
reading i the almighty customer （part i）
reading ii the almighty customer （part ii）
extension
appendix a glossary
appendix b idioms & expressions