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现代商务英语综合教程(上册)
作者:李荣庆,李全福 主编
出版社:天津大学出版社
出版时间:2011-01-01
ISBN:9787561836491
定价:¥36.00
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内容简介
《现代商务英语综合教程》(上)是高等职业教育商务英语专业高年级学生的主干课程教材。本教材内容涵盖工商领域产、供、销和对外贸易的各个环节。各单元由精读文本、词汇注释、课文详解、练习题目及辅助阅读短文组成。教材各练习环节均为以学生为中心的教学模式而设。比如,每单元专设学生展示(PPT presentation)环节,教师可因势利导,安排互动教学。本系列教材重视整体构建,另编有《现代商务英语听力教程》、《现代商务英语口语教程》。这些教材各单元的主题与<现代商务英语综合教程》基本一致,形成呼应关系,数种教材同时使用,可以产生课程间教学合力,为迄今比较先进的教材组合设计。本教材附带教师教学用PPT演示文稿,其中收入每单元练习题目的答案以及每篇英语文本的汉语译文,方便教师使用。
作者简介
暂缺《现代商务英语综合教程(上册)》作者简介
目录
Unit One Understanding Company
Pre-reading Discussions for the Text
Text:Forms of Companies
Further Reading One:Cooperatives
Further Reading Tw0:Corporations
Unit Two Job Interview
Pre-reading Discussions for the Text
Text:Preparation for an Interview
Further Reading One:To Define a Job
Further Reading Tw0:Salary Negotiations
Unit Three Being a Clerk
Pre-reading Discussions for the Text
Text:An Administrative Assistant
Further Reading One:Your Apprenticeship
Further Reading Tw0:How to Be a Good Employee
Unit Four Being a Manager
Pre-reading Discussions for the Text
Text:Being a Manager
Further Reading One:What Are Managers?
Further Reading Tw0:The Contingency Approach to Leadership
Unit Five The Functions of Management
Pre-reading Discussions for the Text
Tbxt:The Functions of Management
Further Reading One:Management Skills
Further Reading Tw0:The First Management Boom
Unit Six Decisionmakin9
Pre-reading Discussions for the Text
Text:How the Japanese Make Decisions
Further Reading One:A Great Decision Solution
Further Reading Tw0:Decisionmakin9
Unit Seven Human Resource Management
Pre-reading Discussions for the Text
Text:Human Resource Management
……
Unit Eight Job Motivation
Unit Nine Training at Work
Unit Ten Quality Management
Unit Eleven Customer Relations
Unit Twelve Accounting
GLOSSARY
Pre-reading Discussions for the Text
Text:Forms of Companies
Further Reading One:Cooperatives
Further Reading Tw0:Corporations
Unit Two Job Interview
Pre-reading Discussions for the Text
Text:Preparation for an Interview
Further Reading One:To Define a Job
Further Reading Tw0:Salary Negotiations
Unit Three Being a Clerk
Pre-reading Discussions for the Text
Text:An Administrative Assistant
Further Reading One:Your Apprenticeship
Further Reading Tw0:How to Be a Good Employee
Unit Four Being a Manager
Pre-reading Discussions for the Text
Text:Being a Manager
Further Reading One:What Are Managers?
Further Reading Tw0:The Contingency Approach to Leadership
Unit Five The Functions of Management
Pre-reading Discussions for the Text
Tbxt:The Functions of Management
Further Reading One:Management Skills
Further Reading Tw0:The First Management Boom
Unit Six Decisionmakin9
Pre-reading Discussions for the Text
Text:How the Japanese Make Decisions
Further Reading One:A Great Decision Solution
Further Reading Tw0:Decisionmakin9
Unit Seven Human Resource Management
Pre-reading Discussions for the Text
Text:Human Resource Management
……
Unit Eight Job Motivation
Unit Nine Training at Work
Unit Ten Quality Management
Unit Eleven Customer Relations
Unit Twelve Accounting
GLOSSARY
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