现代商务英语综合教程教学参考书（第3册）

　　《现代商务英语综合教程教学参考书（第3册）》为《现代商务英语综合教程》教学参考书第3册，共12章。《现代商务英语综合教程教学参考书（第3册）》除了客观题的全部答案外，所有主观题，包括翻译、口语活动和作文，均提供了内容丰富、观点不同的实例，便于教师开阔学生思路、展开课堂活动。《现代商务英语综合教程教学参考书（第3册）》还提供了听力原文、课内阅读的参考译文、围绕主题的商务背景知识以及补充阅读材料，供教师备课时参考选用。书中每单元需6-8课时：Background Case和Listening 2-3课时，Reading 3-4课时，课后练习1课时。Supplement Reading可以作为学生课后阅读的补充材料，也可以作为教师备课的补充资源。任课教师可以根据自己班级的情况和不同的单元适当调整，灵活掌握。

暂缺《现代商务英语综合教程教学参考书（第3册）》作者简介

CHAPTER 1 Retailing
Background Info
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Supplement Reading
CHAPTER 2 Franchising
Background Info
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Supplement Reading
CHAPTER 3 Advertising
Background Info
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Supplement Reading
CHAPTER 4 Marketing
Background Info
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Supplement Reading
CHAPTER 5 Business Negotiations
Backgound Info
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Supplement Reading
CHAPTER 6 Logistics
Background Info
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
……
CHAPTER 7 Outsourcing
CHAPTER 8 Quality Control
CHAPTER 9 Company Performance
CHAPTER 10 Customer Service
CHAPTER 11 Crisis Management
CHAPTER 12 Entrepreneurs