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应用英语综合能力实训

应用英语综合能力实训

作者:胡丽纯,夏宁满 主编

出版社:浙江大学出版社

出版时间:2010-03-01

ISBN:9787308070836

定价:¥58.00

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内容简介
  本教材共有五个部分,主要内容有:第一部分为听和说(Listening and Speaking),分五个章节。其内容包括:1)日常生活,2)公共关系,3)外贸事务,4)商务洽谈,5)商务会展。该部分重视语言共性教学,训练应用英语的口语和听说技能。第二部分为写作(Writing),分三个章节。该部分结合专业,强调实用文体模拟写作方面的训练。其内容包括:1)个人事务写作训练,包括简历、申请信、名片等;2)一般商务公文写作训练,包括便条、通知、报告、邀请函、证明信、感谢信、抱歉信、备忘录、会议记录、图表等日常商务写作内容;3)商务事务写作,包括广告、建立业务关系、推荐信、询盘和报盘、订购、支付条款、投诉与调解等商务往来的信函写作。第三、四部分为翻译(口译和笔译)(Interpretation and Written Translation),共六个章节。其内容包括:交际对话、礼仪用语、信用用语、商务用语等。第五部分为商务同声打字(Business Audio Typirlg)。包括各种业务文字快速录入。
作者简介
暂缺《应用英语综合能力实训》作者简介
目录
Part One Listening and Speaking
CHAPTER 1 Daily Life
Unit 1 Talking about the News
Unit 2 Talking about the Weather
Unit 3 Asking for Information
Unit 4 Making Appointments
Unit 5 Shopping
Unit 6 Small Talks
CHAPTER 2 Public Relations
Unit 1 Job Interview
Unit 2 Invitation
Unit 3 Introduction
Unit 4 Courtesy
Unit 5 Welcome Party
CHAPTER 3 Foreign Trade Affairs
Unit 1 Traveling by Air
Unit 2 Meeting Potential Customers
Unit 3 At the Hotel
Unit 4 At the Restaurant
Unit 5 Making Telephone Calls
Unit 6 Asking for Directions
Unit 7 Sightseeing
Unit 8 Drawing Up the Agenda
CHAPTER 4 Business Negotiation
Unit 1 Inquiries and Offers
Unit 2 Price
Unit 3 Terms of Payment
Unit 4 Shipment
Unit 5 Packing
Unit 6 Insurance
Unit 7 Complaints and Adjustments
Unit 8 Signing a Contract
CHAPTER 5 Trade Show
Part Two Writing
CHAPTER 1 Individual Paperwork
Unit 1 Resume
Unit 2 Application
Unit 3 Cards
CHAPTER 2 General Business Paperwork
Unit 1 Notes
Unit 2 Notices
Unit 3 Reports
Unit 4 Secretary Documents--Invitation
Unit 5 Secretary Documents--Certificates
Unit 6 Secretary Documents--Thanks
Unit 7 Secretary Documents--Apologies
Unit 8 Secretary Documents--Memorandums (Memos)
Unit 9 Secretary Documents--Minutes
Unit 10 Secretary Documents--Graphics
CHAPTER 3 Foreign Trade Paperwork
Unit 1 Commercial Advertisements
Unit 2 Business Letters--Establishing Business Relations
Unit 3 Business Letters--Recommendations
Unit 4 Business Letters--Enquiries and Offers
Unit 5 Business Letters--Order Letters
Unit 6 Business Letters--Terms of Payment
Unit 7 Business Letters--Complaints and Adjustments
Part Three Interpretation
CHAPTER 1 Interpreting Interactive Conversations
Unit 1 Entertaining Customers (English-Chinese Interpretation)
Unit 2 Business Management (English-Chinese Interpretation)
Unit 3 A Wish to Invest (English-Chinese Interpretation)
Unit 4 Establishing a Joint Venture (English-Chinese Interpretation)
CHAPTER 2 Interpreting Ceremonial Speeches
Unit 1 Euro-Asian Cooperation (English-Chinese Interpretation)
Unit 2 An Opening Speech (English-Chinese Interpretation)
CHAPTER 3 Interpreting Informative Speeches
Unit 1 Restaurant Etiquette (English-Chinese Interpretation)
Unit 2 A Place to Stay (English-Chinese Interpretation)
Unit 3 The Information Age (English-Chinese Interpretation)
Unit 4 Bilateral Relations (English-Chinese Interpretation)
Unit 5 Traditional Holidays (Chinese-English Interpretation)
Unit 6 An Ambitious Conglomerate (Chinese-English Interpretation)
Unit 7 Acquiring a Second Culture (Chinese-English Interpretation)
Unit 8 On Culture Clashes (Chinese-English Interpretation)
CHAPTER 4 Interpreting Business Speeches
Unit 1 Risk Management (English-Chinese Interpretation)
Unit 2 Currency Policies (English-Chinese Interpretation)
Unit 3 Foreign Trade Reform (Chinese-English Interpretation)
Unit 4 The Growing Financial Industry (Chinese-English Interpretation)
Part Four Written Translation
CHAPTER 1 English-Chinese Translation
Unit 1 A Sales Report from LOUIS VUITTON
Unit 2 Cooperation between Visa International and People's Bank of China"
CHAPTER 2 Chinese-English Translation
Unit 1 China International Consumer Goods Fair
Unit 2 Introduction of"Bird
Part Five Business Audio Typing
CHAPTER 1 Business Audio Typing
Unit 1 Memos and Notices
Unit 2 Business Letters
Unit 3 Minutes
Unit 4 Business Reports
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