书籍详情
商务英语沟通与谈判技巧
作者:陈清兰 编著
出版社:机械工业出版社
出版时间:2010-01-01
ISBN:9787111292319
定价:¥22.80
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内容简介
《商务英语沟通与谈判技巧》共10章,每章由Knowledge,Cases,Skills,Useful Exoressions和Now You Try 5大部分组成。除了系统介绍商务英语中常用文体,特别是信函的写作外,还科学地把商务知识、谈判知识、现代沟通技巧融为一体。双语形式的实例、技巧、词汇、例句的全面示范及系统介绍,有助于读者从中英文两种语言角度将理论与实务有机结合,熟悉各种外贸谈判活动,了解国际贸易中不同商务活动的人文背景以及具体操作程序,从而提高商务沟通及谈判的分析能力和处理问题的能力,并具体运用相关知识建立外贸关系,进行询盘、还盘,根据订单签订合同,并处理付款、包装、运输、保险、索赔及理赔等不同外贸商谈环节。
作者简介
暂缺《商务英语沟通与谈判技巧》作者简介
目录
前言
Chapter 1 How to Write Business Letters如何写商务信函
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 2 Establishing Business Relations建立业务关系
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 3 Inquiry,Offer&Counter-offer询盘、报盘和还盘
Knowledge
Cases
Skills
Useful Expressions
NOW YOU Try
Chapter 4 Orders and Contracts订单与合同
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 5 Payment and Letter of Credit付款与信用证
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 6 Packing包装
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 7 Shipment and Delivery装运与交货
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 8 Insurance货物保险
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 9 Complaints and Compensation索赔与理赔
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 10 Promoting Efficiently to Fasten the Relationship有效促销巩固关系
Knowledge
Cases
Skills
Useful Expressions
Now You Try
参考文献
Chapter 1 How to Write Business Letters如何写商务信函
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 2 Establishing Business Relations建立业务关系
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 3 Inquiry,Offer&Counter-offer询盘、报盘和还盘
Knowledge
Cases
Skills
Useful Expressions
NOW YOU Try
Chapter 4 Orders and Contracts订单与合同
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 5 Payment and Letter of Credit付款与信用证
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 6 Packing包装
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 7 Shipment and Delivery装运与交货
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 8 Insurance货物保险
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 9 Complaints and Compensation索赔与理赔
Knowledge
Cases
Skills
Useful Expressions
Now You Try
Chapter 10 Promoting Efficiently to Fasten the Relationship有效促销巩固关系
Knowledge
Cases
Skills
Useful Expressions
Now You Try
参考文献
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