书籍详情
传媒英语
作者:梁岩、严玲
出版社:高等教育出版社
出版时间:2008-09-01
ISBN:9787040250176
定价:¥32.00
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内容简介
《传媒英语》共有十四个单元,每单元的设计课时为四课时。教师可以根据自己的专长和学生的专业从中挑选部分单元作为授课内容。对于已经通过大学英语四级考试的本科生或研究生,建议使用每单元的Intensive Reading和Task部分,以全面提升学生的传媒专业学术英语和职业英语水平。对于未通过大学英语四级考试的本科生、高职高专学生、传媒从业者,建议使用每单元的,Task部分,以提高实际操作中的专业英语水平为主。因为Task部分的实用性很强,其词汇、句式、语篇结构都相对简单,与具有学术英语特征、以议论文为主的IntensiVeReading部分有较大区别。
作者简介
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目录
Unit1 Mass Media and Information Age
Intensive Reading
Task
Data Bank
Unit2 Newspaper
Intensive Reading
Task
Data Bank
Unit3 Magazine
Intensive Reading
Task
Data Bank
Unit4 Radio
Intensive Reading
Task
Data Bank
Unit5 Television
Intensive Reading
Task
Data Bank
Unit6 Film
Intensive Reading
Task
Data Bank
Unit7 Internet
Intensive Reading
Task
Data Bank
Unit8 Advertising
Intensive Reading
Task
Data Bank
Unit9 Animation
Intensive Reading
Task
Data Bank
Unit10 Questionnaire
Intensive Reading
Task
Data Bank
Unit11 Media Literacy
Intensive Reading
Task
Data Bank
Unit12 Media Laws and Ethics
Intensive Reading
Task
Data Bank
Unit13 Media Economics
Intensive Reading
Task
Data Bank
Unit14 Culture and Culture Creative Industry
Intensive Reading
Task
Data Bank
Intensive Reading
Task
Data Bank
Unit2 Newspaper
Intensive Reading
Task
Data Bank
Unit3 Magazine
Intensive Reading
Task
Data Bank
Unit4 Radio
Intensive Reading
Task
Data Bank
Unit5 Television
Intensive Reading
Task
Data Bank
Unit6 Film
Intensive Reading
Task
Data Bank
Unit7 Internet
Intensive Reading
Task
Data Bank
Unit8 Advertising
Intensive Reading
Task
Data Bank
Unit9 Animation
Intensive Reading
Task
Data Bank
Unit10 Questionnaire
Intensive Reading
Task
Data Bank
Unit11 Media Literacy
Intensive Reading
Task
Data Bank
Unit12 Media Laws and Ethics
Intensive Reading
Task
Data Bank
Unit13 Media Economics
Intensive Reading
Task
Data Bank
Unit14 Culture and Culture Creative Industry
Intensive Reading
Task
Data Bank
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