商务英语综合教程（下册）

　　商务英语是从事涉外商务活动工作人员及各大专院校涉外商务、营销、管理、人力资源等专业学生的必修课程。《商务英语综合教程（下）》内容包括英语传授经济贸易的基础理论和基础知识《商务英语综合教程（下）》选材新颖，内容丰富，专业面广，难度适宜，趣味性强，可供高等学校经贸英语专业的学生及相应水平的商务工作者与英语爱好者学习使用。

暂缺《商务英语综合教程（下册）》作者简介

Unjt 1
　TEXT Changes in the Motives and Developments
　SUPPLEMENTARY READING Beefing Up BPO
Unit 2
　TEXT Invisible Barriers
　SUPPLEMENTARY READING East Europeans Fear Protectionism
Unjt 3
　TEXT Business Law-Contract and Agency
　SUPPLEMENTARY READING Settlement of Disputes
Unit 4
　TEXT Export Procedures and Documentation
　SUPPLEMENTARY READING Bill of Lading
Unit 5
　TEXT Product Positioning
　SUPPLEMENTARY READING Experiential Branding
Unit 6
　TEXT How Companies Succeed in International Mark
　SUPPLEMENTARY READING Business Success
Unit 7
　TEXT Strategies of Transnational Corporations
　SUPPLEMENTARY READING Management and Leadership
Unit 8
　TEXT International Stock Exchange of UK
　SUPPLEMENTARY READING Chinese Firms are Embracing Private Equity
Funds So dreaded in the West
Unit 9
　TEXT The Monetary Focus(I)-A Yen for Change
　SUPPLEMENTARY READING Exchange Rate and International Trade
Unit 10
　TEXT The Monetary Focus(II)-Bang for the Buck
　SUPPLEMENTARY READlNG Strife over Yuan
Unit 11
　TEXT Investment Demand
　SUPPLEMENTARY READING China Tries Guiding Foreign Investment
Unit 12
　TEXT Foreign Exchange Trading
　SUPPLEMENTARY READING Exchange Rates and Political Risks
Unit 13
　TEXT International Marketing Research and Steps
　SUPPLEMENTARY READING International Market Research
Unit 14
　TEXT Balance of Payments
　SUPPLEMENTARY READING China’S Export Strength Makes It a Focal Pont of Concern in the US
Unit 15
　TEXT International Financial System Meets Challenge
　SUPPLEMENTARY READING Financing Rules Announced
Unit 16
　TEXT Economy Theory and Dumping
　SUPPLEMENTARY READING 　SUPPLy and Demand