商务交际

　　“高职高专商务英语实践系列教材”以全新的视角实践了商务与英语一体化、教学与评估一体化的教学理念，是一套具有国际视野和中国特色的教材。本教材充分体现了高职高专商务英语专业“以实践为核心，以英语为主线，以商务为背景”的教学模式，引入多元教学评估体系，全英文编写，重点培养学生的商务实践能力。《商务交际》是融理论知识、沟通技巧、案例分析与现场模拟为一体的教材，有如下特点：独创性：首次将交际口语、沟通的理论技巧及沟通中的跨文化差异三者紧密结合，并系统讲述了非言语交际形式，培养学生在不同商务情景下守成各种交际任务的综合技巧。科学性：结构设计合理，单元内部模块分明，训练目标清晰；采用单元评估的形成性考核试试教学和评估有机结合。灵活性：各单元相对独立，活动形式丰富多样。

暂缺《商务交际》作者简介

Unit1 Reception
Learning Objectives
Snapshot
A. Making Reservations
B. Making Introductions
C. Starting and Encouraging Small Talks
D. Inviting
E. Entertaining Visitors
Assessment
Unit 2 Telephone Calls
Learning 0bjectives
Snapshot
A. Preparation for a Call
B. The Beginning of a Call
C. The Middle of a Call
D. The End ofa Call
E. Leaving and Taking Messages
Assessment
Unit 3 Meetings
Learning Objectives
Snapshot
A. Preparing for a Meeting
B. Opening a Meeting
C. During a Meeting
D. Ending a Meeting
Assessment
Unit 4 Orai Presentation
Learning Objectives
Snapshot
A. Preparation
B。Introduction of the Presentation
C. Body of the Presentation
D. End of the Presentation
E. Using Visual Aids
Assessment
Unit 5 Neaotiations
Learning Objectives
Snapshot
A. Preparing for Negotiations
B. Opening a Negotiation
C. Managing Conflict
D. Bargaining and Making Concessions
E. Closing a Negotiation
Assessment
Unit 6 Complaints
Learning Objectives
Snapshot
A. Preparing for Making a Complaint
B. Making a Complaint
C. Receiving a Complaint
D. Solving a Complaint
Assessment
Unit 7 Employment Communication
Learning Objectives
Snapshot
A. Analyzing Yourself
B. Analyzing Job Advertisements
C. Interviews
Assessment
Unit8 NonverbaI Communication
Learning Objectives
Snapshot
A. Facial Expressions
B. Gestures
C. Postures
D. Space
E. Voice Quality
Assessment
Appendix Ⅰ
Appendix Ⅱ
Appendix Ⅲ
Appendix Ⅳ