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最新国际商务英语

最新国际商务英语

作者:雍和明编著

出版社:广东人民出版社

出版时间:2003-01-01

ISBN:9787218042527

定价:¥39.80

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内容简介
  A New English Course on Contemporary Business·Business and its Environment·Economic Systems and the Role ofGovernment·Forms of Business Organization·Corporations:Start-ups,Types and Governance·Entrepreneurship and Starting a Small Business·Business Ethics and Social Responsibility·Competing in Global Markets·Planning and Decision Making·Organizing and Business Structure·Leading and Employee Morale·Controlling and Business Objectives·Managing in a Changing Evvironment·Human Resources Management·Production and Operations Management·Marketing:Background and Concepts·Accounting and Budgeting·Financial Markets:Securities and Investments·Risk Management and Insurance·Computers and Information Management
作者简介
暂缺《最新国际商务英语》作者简介
目录
Foreword
Chapter 1 Business and its Environment
Chapter 2 Economic Systems and the Role of Government
Chapter 3 Forms of Business Organization
Chapter 4 Corporations:Start-ups,Types and Governance
Chapter 5 Entrepreeurship and Starting a Small Business
Chapter 6 Business Ethics and Social Responsibility
Chapter 7 Competing in Global Markets
Chapter 8 Planning and Decision making
Chapter 9 Organizing and Business Structure
Chapter 10 Leading and Employee Morale
Chapter 11 Controlling and Business Objectives
Chapter 12 Managing in a Changing Environment
Chapter 13 Human Resources Management
Chapter 14 Production and Operations Management
Chapter 15 Marketing:Background and Concepts
Chapter 16 Accounting and Budgeting
Chapter 17 Financial Markets:Securities and Investments
Chapter 18 Risk Management and Insurance
Chapter 19 Computers and Iformation Management
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