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国际贸易英语教程(上)

国际贸易英语教程(上)

作者:许葵花主编;冯瑞敏[等]编

出版社:西安交通大学出版社

出版时间:2003-01-01

ISBN:9787560515731

定价:¥18.50

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内容简介
  本教材分为上、下两册,上册为国际贸易理论,下册为国际贸实务。两册可接续使用,也可根据需要单册使用。选材新颖、注重实用性是这套教材的最大特点。主课文选材全部是近两年国外原版书籍,副课文及练习材料也全部选自近两年国外及国内的英文报刊、杂志等。主课文注意理论性、知识性:副课文(多是主课文的实例延伸)注重实际性;练习形式多样,听、说、读、写、译兼顾,尤其注意听、说;书后均配有练习答案、听力原文及主课文翻译,供学生参考及自学。本教材是由国际贸易专业与英语专业的教师一年多的共同努力完成的。专业知识方面严谨、新颖、实用;语言知识方面地道、规范\实用。
作者简介
暂缺《国际贸易英语教程(上)》作者简介
目录
c International Trade
Text A The Importance of International Trade to Developing
Countries
Text B Patterns and Trends in International Trade
Unit 2 Trade in Services
Text A Insurance
Text B Services: infrastructure for economic growth
Unit 3 International Trade Policy
Text A World Attitudes Towards Trade and Protection
Text B Illegal Belgrade Sanctions Protested
Unit 4 International Competition
Text A How Companies Succeed in International Market
Text B Cocolat
Unit 5 Dumping
Text A Economic Theory and Dumping
Text B Take That! And That!
Unit 6 Forms of International Cooperation Between Corporations
Text A Why Do Firms Undertake Inter-firm Cooperative
Agreements
Text B The Instability of Cooperative Agreements
Unit 7 Exports: Risks, Insurance and Finance
Text A Export Finance in the Medium and Long Term
Text B Alternative Export-Financing Techniques
Unit 8 The Multinational Corporation Versus National Authority
Text A Globalization
Text B The Legal Framework for International Business
Unit 9 Foreign Direct Investments
Text A Changes in the Motives and Developments
Text B Multinationals and Direct Foreign Investment
Unit 10 Trade and the Environment
Text A Trade and Environment
Text B Environmental Policy in the EU
Appendix I Reference Translation of the Main Texts
Appendix II Key to Exercises
Appendix III Tapescripts
Appendix IV Glossary
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