书籍详情
新编国际商务英语函电

作者:程同春主编
出版社:东南大学出版社
出版时间:2002-07-14
ISBN:9787810508612
定价:¥32.00
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内容简介
国际商务英语函电是对外经济贸易专业或国际商务英语专业教学的主干课程。程同春、程欣主编的《新编国际商务英语函电》根据对外经贸商务活动的实际运作过程,按照邀请、安排访问、建立贸易关系、询盘及答复、报价、报盘、还盘、订购、执行定单、支付、包装、装运、保险、索赔与理赔、代理等各个业务环节编写,内容精选,材料新颖,语言规范,可操作性强。体现了实用性、针对性、技能性和知识性的有机结合。通过形式多样的练习训练,重在培养学习者对现代商务英语的实际应用能力。《新编国际商务英语函电》可作为高等学校和高等职业技术学院对外经贸与商务专业教学用书,也可供具有相当英语水平的涉外经贸、商务工作专业人员培训、进修或自学之用。
作者简介
暂缺《新编国际商务英语函电》作者简介
目录
Unit 1
Business Letter Writing
Layout of Business Letters
Writing Principles of Business Letters
Unit 2
Invitation and Arrangement of Visits
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 3
Establishing Business Relations
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 4
Enquiries and Replies
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 5
Quotations, Offers and Counter-offers
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 6
Sales Promotion
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 7
Orders and Their Fuffilment
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 8
Payment
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Conrehension
……
Business Letter Writing
Layout of Business Letters
Writing Principles of Business Letters
Unit 2
Invitation and Arrangement of Visits
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 3
Establishing Business Relations
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 4
Enquiries and Replies
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 5
Quotations, Offers and Counter-offers
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 6
Sales Promotion
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 7
Orders and Their Fuffilment
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Comprehension
Unit 8
Payment
Introduction
Points for Attention
Business Letters
Language Points
Word Study
Useful Sentence Menu
Exercises
Reading and Conrehension
……
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